Larry Fink for Barron’s

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With over $3.7 trillion (not a typo…with a “T”) of assets under management, BlackRock is the world’s largest asset manager, and CEO Larry Fink runs the whole ball of wax. And you would be right in assuming that posing for pictures is pretty far down his ‘To-Do’ list, so when Adrian asked me to shoot him for the magazine’s new ‘CEO Spotlight’ feature, I knew I would have precious little time and have to be nailed down and ready to go when he got to the set. The CEO Spotlight is formatted with the subject silhouetted onto the page and has to be shot on white seamless, but with few locations at BlackRock large enough for us to set up a mini studio, we decided to drop our paper right in a hallway on the executive floor. Enjoy…

Initial setup…

Add a couple of skim lights…

Insert CEO…

Change angles for a couple of variations…

Bake and serve…