Silence = Death

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Last week, Andrea Maurio at the Village Voice asked me to photograph the five surviving members of the Silence = Death Collective for this years ‘Pride’ issue.

For the first time in years, the five guys who created a poster consisting of a pink triangle set against a black background with the words “Silence = Death” below it, would be together at the same time for a 30 year commemorative gathering at the Leslie-Lohman Museum of Gay and Lesbian Art. Because of the event, we weren’t going to have a lot of time to shoot, but I still had to come away with a group shot and individual portraits of each guy. And because of all the people attending the event, shooting a group photo inside the gallery would be impossible. We decided to use the outside of the building…

The Silence = Death Collective: L-R, Avram Finkelstein, Charles Kreloff, Jorge Socarras, Brian Howard & Christopher Lione

After a very quick five minutes on the sidewalk, we moved back inside to a small office we commandeered as our portrait studio for the individual photos…

The Village Voice Pride Issue is out today and you can read the story How Six NYC Activists Changed History With “Silence = Death”

Special thanks to Avram, Charles, Jorge, Brian & Christopher for allowing me the opportunity to photograph them, and to Andrea Maurio and Ashley Smestad Velez for the great assignment.

Nick Murphy AKA Chet Faker

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I recently got to spend a day with Australian singer/songwriter Nick Murphy, better known by his stage name, Chet Faker. The Sydney Morning Herald was doing a cover story for their Sunday magazine that talked about his new album and how he was going to use his real name after five years as Faker. Tegan Sadlier, the photo editor at the Herald, and I tossed around a bunch of ideas before deciding on “Will The Real Nick Murphy Please Stand Up?” as our cover headline. More on that later, but here’s how the shoot went…

I have long had Ruby Bird Studios in Greenpoint on my radar, but haven’t had the right subject to take advantage of the wonderful grunge they have to offer…Nick was that subject! The old warehouse on the Brooklyn waterfront was made for a day of rock star portraits…

While studio 520 can hardly be described as a daylight space, it does have a cool casement window…

…that with minimal lighting (one big umbrella directly over Nick’s head) made for a nice, moody start…

Just to the left of the window was a beat up old sliding metal door that I liked for some tight portraits…

To the right of the window was an even more interesting door, but this one was recessed in a brick wall that would make for a frame around Nick…

…and that furry green coat…perfect!!!

Finally, for our cover concept…I convinced Tegan I could do a multiple image photo of Nick in different positions, wearing different outfits, to illustrate the ‘Will The Real Nick Murphy Please Stand Up?’ idea…

This wall was our base…

Next, we had to place our ‘Nicks’ in different spots in the frame…

And when that was done, all that was left was for me to spend a day at the computer making a group shot…with the ‘real’ Nick standing up!

…and here’s our final cover…

Damn Ugly Photography Is A Little Less Ugly

After far too many years, we finally decided to put a new coat of paint on the website. Today we flipped the switch on an all-new, HTML-5 based platform…

So drop whatever you’re doing and head on over to The New & Improved Brad Trent Dot Com and check it out! I think you’ll find things much easier to navigate with the grid-pattern thumbnail galleries, it’s far more iPad & mobile phone friendly, and the HTML-5 is a lot ore stable and works one Hell of a lot better than the old Flash site!

But try as I might, some ‘Damn Ugly’ stuff still managed to creep back in…

Bo Dietl Wants Your Vote For Mayor Of New York City!!!

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Bo Dietl wants to be Mayor of New York City, and Ashley Smestad Vélez from the Village Voice sent me up to his office for a look around. Here’s what we found…

Here’s how it looks in today’s Village Voice

Joseph Altuzarra For the Wall Street Journal

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I haven’t done a real how-to blog post in a while, but the shoot we did last week of Hot fashion designer of the moment, Joseph Altuzarra, for the Wall Street Journal ‘Weekend Confidential’ feature sort of lent itself to that sort of thing. Both portraits we did look ridiculously simple, but it’s the little details that go into shoots like this where I get asked the most amount of questions. Questions about my lighting choices, color balance and post processing. I kinda take all this stuff for granted, but I’ll pull back the curtain and try to break them down for you…

The inspiration for our first portrait sort of hit me right away when I checked out Joseph’s showroom and saw these two mannequins…

I was immediately struck by both the starkness of their design and the beautiful way the soft light from a wall of windows in the studio wrapped around the faces against the white walls. But as beautiful as Joseph’s designs were, I sort of want to simplify things even more…and that meant getting rid of the clothes…

We positioned the mannequins in the largest open space in the showroom…

…and to mimic that soft wall of light from the windows, I decided to light the set with two 65″ white umbrellas plugged into 2000 w/s Elinchrom packs, set up 90 degrees to the camera (and almost 20 feet from the subject) for a split-light effect…

This was our first test shot (with Robert standing in for Joseph) just using the two umbrellas…

Honestly, for a first test it was very nice. It fit the ‘Weekend Confidential’ requirements of being graphic and powerful, while also immediately telling the story. This was exactly how I wanted to portray Joseph. But technically it just a little too soft, flat and monochromatic for my liking. Those two umbrellas essentially made one big, even light source, but although Joseph and the mannequins would be exposed properly, the brightness of white mannequins was too much. I needed to bring up the light on the subject without affecting the mannequin’s light. So I added a 20″ Profoto Beauty Dish on a Profoto Acute 1200 pack, with a 30 degree grid, for just a little more light at the center of the scene…

As you see in the lighting diagram, by positioning the Beauty Dish in front of the umbrellas and feathering it so that it hits my subject but stays off the mannequins, it brings up the light on the subject just enough to separate him from the rest of the set. But I also wanted to shift the overall color palate because ‘normal’ just wasn’t cutting it! Since I always shoot tethered to Capture One Pro with the Hasselblad/Leaf back, I have a lot of options when it comes to selecting ICC input profiles. Leaf has always had the best designed input profiles that allow me to do what I did next. I switched from the basic ‘LF3 Portrait 5’ profile (very neutral, very normal) to my favorite profile…’LF3 Portrait Warm 5′. Warm 5 heightens the contrast and saturates colors, and because of that, our next test looked like this…

The new input profile allowed me to lower my white balance from 5100K down to 4150K which gave me a cool, blue overall look, but the skin tones remained pleasant without me having to add a warming gel to the Beauty Dish. Next, using the Capture One ‘Color Editor’ control panel, I was able to further adjust the blue and cyan channels to make them even more saturated, and also was able to improve on the skin tone in the red and yellow channels. Now it’s certainly possible to do this kind of thing in post using Photoshop, but with the Leaf input profiles and adjustment panels, I’m not only able to see the effect as I’m shooting, but it cuts down on my post processing a ton! You can also see how the addition of the Beauty Dish brings up the light on my subject so that he stands out better.

With my prelight & Capture One setup nailed, I think we’re ready to get Joseph on set…

Before we finished, I switched from the 80mm to the 150mm lens that compressed the perspective further and lowered the output on the umbrellas by about half a stop that slightly darkened the mannequins and allowed Joseph to stand out even more…

Next, we had set up a thunder grey backdrop for some seamless portraits…

It doesn’t get any simpler than this…one big, soft light source (a 47″ Rime Lite Grand Box) placed on a boom stand about 2.5 feet above his head. No fill, no tricks. Here’s how it looked on Robert…

Again, that first test shot looks pretty good, but we can still improve on it with a few easy adjustments. All we had to do was lower the white balance from 4650K down to 4150K, tweak the Levels and Curves a bit, add a little shadow detail and pull in a bit of vignetting on the corners and we were ready to go…

Finally, here is the story as it appeared in last weekend’s Wall Street Journal ‘Review’ Section

The 2017 Barron’s Roundtable

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When January rolls around, one constant for the past decade has been the crew from Damn Ugly Photography has gotten to load a couple of thousand pounds of gear into a small room at the Harvard Club to shoot the members of the annual Barron’s Round Table. The basic formula is always the same. We start shooting at 8:00AM as the folks arrive. We have to shoot them separately since we need to be able to move each person around into whatever situations we’ve cooked up…and we have to be completely finished by 10:00AM since that’s when their all-day meeting begins. In that time we have to come up with images that will run on three consecutive covers in January, plus the cover for the mid-year report in June, as well as inside feature photos for all issues. Easy, right?!!

Adrian DeLucca and I wanted this year’s theme centered on the year itself…2017…and we came up with the idea to place the Roundtable members into the year 2017. To do that, I had to come up with the perfect 2017. I always liked the numbers on the Damn Ugly World Headquarters building…

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So that seemed like a good place to start. I found similar numbers and went about shooting them…

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But the silver seemed too passive…red spray paint was definitely called for…

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Numbers…done. Now onto the moving parts. Our setup this year was actually much simpler than previously years. We only had two separate sets, one for the January issues and a second for the midyear.

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I had a couple of 2017 ‘cheats’ taped to the gobos on our main set to help me keep track of where to place people…

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Everything got dialed in pretty quickly (that ripped seamless in the background is a teaser for the midyear cover, so I can’t say any more about that for a while) and we were ready to get started.

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Makeup artist Margina Dennis, Kaz playing digital tech and Adrian looking happy…

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Kaz holding up Brian Rogers…

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Oscar Schafer shooting Jeff Gundlach…

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To get people into the correct positions, we used a few very simple props. Brian had to lean into the ‘1’…

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Mario was standing inside the ‘0’…

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Abby was holding up the ‘7’…

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And Oscar would be laying back into the ‘7’ for the Week 3 cover…

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After a few days at the computer, here’s how things turned out…

Week One Cover and Inside Opener…

The 2016 Barron's Roundtable

The 2016 Barron's Roundtable

Week Two Cover and Inside Opener…

The 2016 Barron's Roundtable

The 2016 Barron's Roundtable

Week Three Cover and Inside Opener…

The 2016 Barron's Roundtable

The 2016 Barron's Roundtable

And finally, here are the printed pages…

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