Behind The Scenes For American Lawyer

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Maggie Soladay, Photo Editor at American Lawyer, recently had us shoot the cover feature for their annual Associates Survey. The cover image had to convey the rather subtle idea that female associates gave their firms lower marks than the male associates did in many areas on the survey. Here’s a little taste of how it went…

For the cover, I wanted to use a color that immediately grabbed the reader’s attention and Art Director Morris Stubbs was on board, especially after seeing what I did with Bill O’Reilly a few months ago…so we pulled out the orange seamless and went to work.

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As you can see in the lighting diagram, I kept things fairly simple, but I wanted to light our models (Jo Quiles and Johnny Tyrone) with two separate main lights…20″ Profoto Beauty dishes with 25 degree grids…in such a way to add to the drama. The male associate had to be in a hero light…something that would make him more prominent in the photo, while the female associate was lit slightly from below to give off a more menacing vibe. Not exactly ‘monster lighting’, but just enough to not come off as a wash of soft light. Other than the dish reflectors, I added a ringlight with the soft reflector to give a sheen to their suits.

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Then we backed up the orange set with a similar look on blue…

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Next, we moved on to the inside look…

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To illustrate the idea of a law associate moving out of the shadows and stepping into the spotlight, I literally pulled out my modified Desisti spotlight for the task…

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I positioned the Desisti directly behind and above my camera and cut the light with two cards on either side that gave me a exact slash of light I wanted. A little pop from the ringlight filled in the shadows just enough without throwing a ringlight-effect shadow…

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The resulting image opened the story…

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…and all was right with the World…

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Going Dark with Bob Amsterdam, the Billionaires Lawyer…

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Maggie Soladay, Photo Editor at American Lawyer, recently sent me down to Washington to photograph Bob Amsterdam, an international lawyer whose clients include Russian oligarchs, South American political prisoners and billionaire Thai politicians. His biography reads like Robert Ludlum spy novel, and I’ll admit that I kinda went into this one with the idea of doing some dark and shadowy images. Problem was, we could only shoot him at his hotel in D.C….in between meetings…and the hotel said there were only a few areas available to use. Let the fun begin!

After a very quick location scout, we decided that one of the restaurants would serve our purposes. Against one wall was a framed tile art piece that sort of reminded me of the movie poster of ‘Midnight In The Garden Of Good And Evil’

…which after a bit of Photoshop magic looked like this…

Right around the corner was a white-washed paneled wall that provided a simple background for a second portrait…

…and that became the opener for the story…

But I wasn’t quite done yet. Right outside the restaurant was a staircase leading to the hotel’s courtyard. Despite the bitter temperature and rainy day, this fit the dark, forbidding idea I had in my head of this international man of mystery skulking in the shadows, and it helped that it was also shielded from the rain! I convinced Bob to stick around for just a bit longer, and Kaz and I quickly pulled some lights outside…

Nice, but not exactly what I had in mind. After dialing the color temperature down, Photoshopping all those leaves off of the stairs and doing some digital masonry by ‘bricking over’ the distracting area at the top of the stairs, this was our final image…

Three distinctly different portraits in half an hour, and then back on the turnpike to New York!