The 2017 Barron’s Roundtable

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When January rolls around, one constant for the past decade has been the crew from Damn Ugly Photography has gotten to load a couple of thousand pounds of gear into a small room at the Harvard Club to shoot the members of the annual Barron’s Round Table. The basic formula is always the same. We start shooting at 8:00AM as the folks arrive. We have to shoot them separately since we need to be able to move each person around into whatever situations we’ve cooked up…and we have to be completely finished by 10:00AM since that’s when their all-day meeting begins. In that time we have to come up with images that will run on three consecutive covers in January, plus the cover for the mid-year report in June, as well as inside feature photos for all issues. Easy, right?!!

Adrian DeLucca and I wanted this year’s theme centered on the year itself…2017…and we came up with the idea to place the Roundtable members into the year 2017. To do that, I had to come up with the perfect 2017. I always liked the numbers on the Damn Ugly World Headquarters building…

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So that seemed like a good place to start. I found similar numbers and went about shooting them…

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But the silver seemed too passive…red spray paint was definitely called for…

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Numbers…done. Now onto the moving parts. Our setup this year was actually much simpler than previously years. We only had two separate sets, one for the January issues and a second for the midyear.

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I had a couple of 2017 ‘cheats’ taped to the gobos on our main set to help me keep track of where to place people…

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Everything got dialed in pretty quickly (that ripped seamless in the background is a teaser for the midyear cover, so I can’t say any more about that for a while) and we were ready to get started.

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Makeup artist Margina Dennis, Kaz playing digital tech and Adrian looking happy…

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Kaz holding up Brian Rogers…

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Oscar Schafer shooting Jeff Gundlach…

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To get people into the correct positions, we used a few very simple props. Brian had to lean into the ‘1’…

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Mario was standing inside the ‘0’…

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Abby was holding up the ‘7’…

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And Oscar would be laying back into the ‘7’ for the Week 3 cover…

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After a few days at the computer, here’s how things turned out…

Week One Cover and Inside Opener…

The 2016 Barron's Roundtable

The 2016 Barron's Roundtable

Week Two Cover and Inside Opener…

The 2016 Barron's Roundtable

The 2016 Barron's Roundtable

Week Three Cover and Inside Opener…

The 2016 Barron's Roundtable

The 2016 Barron's Roundtable

And finally, here are the printed pages…

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Pullin’ Out The Bull & Bear Costumes For Barron’s

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It’s June, and that means I hafta jump back on the Photoshop Horse and put together another cover story using elements from our January shoot of the Barron’s Roundtable members for the Mid-Year Issue. Adrian Delucca and I thought it might be fun to once again make use of those very expensive Bull and Bear costumes we had made for the 2014 cover, but this time the idea would be to have our mascots walking hand-in-hand down Wall Street. Sounds easy. It isn’t. For a whole mess of reasons, shooting ‘live’ down on Wall Street was never gonna happen. Forget about the expense of shooting this type of thing on location, just try to shoot on Wall Street when there aren’t a million people milling around! No…this was gonna be much more manageable shot in pieces…

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First off, we had to shoot a ton of variations of the Bull and Bear in the studio that I could drop into my Wall Street photo. To save a few bucks on models, Adrian and Assistant Photo Editor Jenna Bascom elected to get all sweaty in the mascot suits…

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…how about a ‘selfie’?!!

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Next, I had to shoot our empty Wall Street scene. Shooting on weekdays were out, since Wall Street folks are already filling up lower Manhattan before the Sun rises, so that meant an early morning weekend shoot. Almost every weekend of March and April was either too damned cold or rainy (or on one Saturday when I arrived at 6:00AM, the street was filled with Jodie Foster, George Clooney, Julia Roberts and about 200 grips setting up a film shoot!), but I finally got off a few frames of a relatively empty street and Stock Exchange building…

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Now I had to get rid of any people and other extraneous crap out of the background and stretch it out a bit (and make it square) to fit Barron’s format…

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…then throw the buildings a bit out of focus for perspective…

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But the early morning grey look wasn’t working, so I sparkled things up a bit…

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And it was finally ready for our Bull and Bear…

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Throw in some final color & contrast adjustments, a few shadows and more Photoshop magic…and voila!!!

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For the cover images, besides the portraits we did for the Chess theme, we quickly shot a few individual portraits of each Roundtable member on a neutral seamless…

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…a quick Photo-Bomb…

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The idea was to insert them into Financial District street scenes…here are a few of the results…

Mario Gabelli:

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Marc Faber:

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Bill Gross:

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Bill Gross - Barron's Roundtable

…and the final cover…

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And we’ll do it all again next January!

Playing High-Stakes Chess With The Smartest Guys In The Room

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When January rolls around, one thing you can always count on is that I’ll be packing up 1000 pounds of gear and heading to The Harvard Club to shoot the Barron’s Roundtable. This year, Adrian Delucca and I worked up a few ideas based on the game of Chess. Here were Adrian’s chicken scratches that led to our cover shootā€¦

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This year we would be publishing three covers in January, and the usual mid-year cover in June, so we had to set up three different lighting setups in the very tight quarters of the Presidents Room at the Harvard Clubā€¦

The main setup for the Week One cover and openerā€¦

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ā€¦the Chess Table set for the Week Two & Three coversā€¦

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ā€¦and third area for the mid-year portraitsā€¦

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As usual, we would start shooting the ten Roundtable members separately as they began arriving at 8:00AM, and we had to be finished everything when the meeting beganā€¦at 10:00AM! That meant we had to shoot each person in enough different situations for three covers and three openers as well as individual portraits of each for the midyear issueā€¦all in two hours. And we also had to convey exactly what we needed each person to do since they wouldn’t be posing with anyone but themselves and everything would be put together in post! They’re given no advance warning of what we’ve cooked up for them until they arrive.

That kinda thing is hard enough to pull off when you’re dealing with professional models, but when you’ve only got 5 or 6 minutes with a financial expert, getting him to instantly channel his inner actor is a wee bit harderā€¦

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With our Roundtable members safely in the bag, now I got to spend the next three days locked in front of my computer. I had already spent a day shooting a Chess Board & Pieces for our base cover imageā€¦

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Now came adding the human chess piecesā€¦

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And after a considerable amount of Photoshop work, the final cover image looked like thisā€¦

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Next up was the opening imageā€¦

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And the final imageā€¦

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Finally, I had to put together two different chess playing situationsā€¦from two different anglesā€¦for the Week Two and Week Three issues. This was our high-angle test shot (you can see the low angle tripod at the bottom of the frame)ā€¦

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What would be so easy if we could just shoot it as one photo becomes a very complicated puzzle when you hafta shoot everyone separately while trying to keep track of who you’ve already shot and in what positionā€¦

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These are the two final imagesā€¦

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Now on to the low angleā€¦

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Manā€¦am I ever tiredā€¦ā€¦.

The BIG One: Behind The Scenes At The 2014 Barron’s Roundtable

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In an attempt to freshen things up around here, today I’m giving the blog a fresh coat of paint in the form of a new Theme. The old dark grey was getting a bit depressing, so I chose a brighter version complete with much larger photosā€¦and larger text for those of you who might rely on reading glasses. I also slightly modified the title. After much deliberation, gone is any reference to the Song of the Day, since my increased work schedule has made dropping a regular stream of free tunes on you guys just about impossible. I’ll still post on music that catches my ear when I have the time, but I think going forward I’m gonna focus on why I’m here in the first placeā€¦Damn Ugly Photography. With that in mind, I have a lot of catching up to do, starting with today’s mega-post, long-winded as it is…

The posting frequency has been reduced to such a level that we completely blew off discussing this year’s Barron’s Roundtable from earlier this year, but fear notā€¦today I’m gonna spew out the full behind-the-scenes for the three issues that ran back in January, as well as how we put together the mid-year cover story that hit the stands this past Monday. It’s hard to believe, but it’s been eight years since Adrian Delucca first called me to shoot the Roundtable Feature for Barron’s, and each year we have tried to one-up ourselves with new ways to shoot the ten Roundtable members for both the January and June issues, including multiple cover images, inside opening shots and individual portraitsā€¦and get it all done in the two hours before their meeting begins. And this year, for the first time, we would have to come away with four cover images instead of the usual two. We had our work cut out for usā€¦

With the increased image count, we had to set up three separate shoot areas in the very tight confines of the President’s Room at the Harvard Clubā€¦

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Adrian and I cooked up a re-working of the old financial Bulls & Bears theme, and our Big Ticket prop items this year were a couple of mascot costumes we had made for the event. Photo assistants Rob MacInnis and Takeshi Koike got to spend the day sweating inside the furry suits.

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But I’m getting ahead of myselfā€¦we’ll talk about those costumes later…

The first January cover would involve shooting each Roundtable member on white in various poses to make them look like they were in Pamplonaā€¦running with the Bullsā€¦

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ā€¦then in post, I would hafta do a bit of magic with a cobblestone street and a toy bull I shot earlierā€¦

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ā€¦which eventually turned into thisā€¦

The 2013 Barron's Roundtable

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Now as complicated as that might seem, the inside opener for Week One was actually waaaay harder to pull off. I now had to convince these ten financial gurus to imagine running away from, jumping outta the way of, cheering for and riding…an imaginary bull. For this, I first went down to Wall Street and shot the famous Bull statueā€¦

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ā€¦then I took some outside shots of the Federal Reserve Buildingā€¦

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ā€¦and combined the two images with those cobblestones againā€¦

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Now we had to get some reaction shots of the Roundtable membersā€¦

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Oscar Schafer and Mario Gabelli are probably hoping they won’t have to ride the sawhorseā€¦

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ā€¦and finally, many, many Photoshop hours laterā€¦

The 2013 Barron's Roundtable

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With Week One outta the way, we now had to get workin’ on those furry suits for the Week Two & Three covers.

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And here are the final imagesā€¦

The 2013 Barron's Roundtable

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The 2013 Barron's Roundtable

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Are you gettin’ tired yet?!!

Finally, for the Midyear Roundtable cover, Adrian and I wanted to assemble a group shot in the form of a jigsaw puzzle. Our initial idea was to do the puzzle effect in Photoshop, because I had heard there was actually a filter for that, but after a bunch of tests we decided it just looked too fakey and soā€¦we had some real puzzles made by PortraitPuzzles.com!

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I put my still-life photographer cap on and shot the assembled puzzlesā€¦

The 2013 Barron's Roundtable

The 2013 Barron's Roundtable

The 2013 Barron's Roundtable

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And with that, one more year of the Barron’s Roundtable is done!!!

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Cooking With Cash For The Barron’s Roundtable

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Here’s a quick follow-up to what we did with that $30 Grand in cash I needed as a prop for the Week Two and Week Three group shots of this years Barron’s Roundtable shoot. Once again, our object was to shoot as many different single images of each Roundtable member playing around the cooking theme so that we could later assemble them into our little stories. Since the theme played on the idea of cooking up a recipe for the perfect economy, cash…lotsa cash…was required as our main ingredient!

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And here’s how the final pages looked…

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Behind The Scenes At The Most Expensive Barronā€™s Roundtable Yet

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We here at Damn Ugly Photography have done many, many, many Barron’s Roundtable shoots over the years, but this time we came close to breaking the bank…literally! Our cover idea was to have the members of the Roundtable rockin’ Chef Props as they cooked up the perfect economic recipe for the coming year, and for our ‘ingredients’ we needed cash…lots and lots of cash

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Since Photoshop has added high-tech security filters that make it almost impossible to scan money and print it out…and prop money looks way too fake…we decided to hit my bank and just get real cash (that’s about $30 Grand in the bag) to use in our recipes…

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The basic cover setup was a raised plexiglass platform that I could shoot from both a low angle for the cover image, and from slightly above for the inside compositions for the Week Two & Week Three images…

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Hasselblad H1/50mm f4.0 with a Leaf Aptus 33 for the cover and the 5DmkII/24-70mm f2.8 for the higher-angle inside shots…

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As in previous years, we have only two hours to shoot everybody…all separately as they arrive at The Harvard Club for the meeting…on two different sets, and we must come away with two covers (for the January and June Mid-Year issues), two inside openers for those covers, two feature openers for the second and third week follow-up issues and individual shots of each person for the June Mid-Year issue. In those two hours we try to cram in as many different poses and props as possible so we have enough to work with when it comes to assembling the final group shots. Here’s some of the fun…

Marni worked her super-fast makeup magic on everyone before they got on set…

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Oscar Schafer…

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Brian Rogers…

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Fred Hickey…

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Abby Joseph Cohen…

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Scott Black…

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Adrian and I liked the idea of placing everyone on the edge of a mountaintop made from a butcher block cutting board and viewing them from below…

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…so once I shot a bunch of angles on the board, we had all the raw materials in place. Now it was up to me to assembly the individual shots into our cover and feature opening photos…

The 2013 Barron's Roundtable

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The 2013 Barron's Roundtable

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This stuff never gets old!

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Stay tuned next week and you’ll see what we did with all that cash once Barron’s runs the Week Two and Week Three images…

The 2012 Barron’s Roundtable Mid-Year Report

First off…I’m gonna thank Timothy Archibald for getting me off my ass and back on the blog! He wondered aloud on his own blog the other day about how facebook might be causing a lotta guys like me to slack off on our blog duties, so thanks T.A.

Now, back to business!

My twice-yearly Barron’s cover story on the meeting of their Round Table participants popped up a couple of weeks back, so just as I did for the Black Board cover back in January, here’s a little behind-the-scenes on how we put together the cover for Part 2…

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Since we only have about two hours to shoot all ten Roundtable members individually for both covers and all the inside photos for the two issues, we have to have our two sets nailed down pretty tight. And because we decided on the very complicated Black Board set for the January cover, the Mid Year cover set had to be somewhat simpler. Barron’s Photo Editor Adrian DeLucca and I came up with the idea to use arrow props that would be held to illustrate the Up and Down market trends and pose everyone on white around a few cubes…

Once we got all ten members shot, now I just had to assemble them into believable groups for both the cover and the inside opening spread…

…the final spread had most of those red arrows changed to blue…

…and for the cover we went without props altogether…

See y’all next January…